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TYPOGRAPHY

Is ty­pog­ra­phy an art? That’s like ask­ing if pho­tog­ra­phy is an art. Cer­tainly there are pho­tog­ra­phers and ty­pog­ra­phers whose ideas and tech­niques raise their work to the level of art. But at their core, both pho­tog­ra­phy and ty­pog­ra­phy per­form a util­i­tar­ian func­tion. The aes­thetic com­po­nent is sep­a­rate. Be­ing an ef­fec­tive ty­pog­ra­pher is more about good skills than good taste.

Note : Don’t in­fer from the high­way-sign ex­am­ple that ty­pog­ra­phy is an­other word for font. Fonts are part of ty­pog­ra­phy, but ty­pog­ra­phy goes be­yond fonts.

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